With the TikTok ban on the way, many people are becoming highly concerned about the outcome of the Supreme Court ruling. Many famous tiktokers have five other platforms where they can create and share content. Here are some likely options:
Instagram: Many TikTok creators might turn to Instagram, especially using Reels, to post short videos. Instagram also allows for a diverse range of content, including photos and stories, which can help maintain their presence. Also, they might turn to Instagram because it is highly similar to TikTok with its commenting and direct messages. As TikTok creator Mrs. Space Cadet said, “I’m planning to use Instagram Reels if TikTok gets banned. It feels like a natural fit since the format is similar, and I’ve built an audience there too.”
YouTube: Many creators already use both apps so switching to YouTube might just be a natural switch, as YouTube also offers influencers the chance to create long or short videos within their app which is highly similar to TikTok in many ways. Also, YouTube already has many existing users so this could be one of the most likely apps people switch to.
Snapchat: Snapchat has always had a focus on short, engaging video content, Snapchat could attract TikTok stars looking to maintain their connection with followers in a more personal and casual setting.
X: Some TikTok creators might turn to X for better real-time updates and to have better engagement with their audiences. X allows creators to share short engaging content which could help to keep the relevance of short engaging content.
Facebook: Although Facebook isn’t very popular with the younger generations, many content creators who are on TikTok could use this as a last resort if TikTok gets banned. Facebook isn’t a popular choice for most creators because it does not connect with audiences as much as Instagram or YouTube.
In conclusion, due to the uncertainty of the Supreme Court’s ruling over the TikTok ban, many creators have started to consider five major platforms such as Instagram, YouTube, Snapchat, X, and Facebook to continue their career in content sharing. Influencer Duke Depp has said: “If TikTok disappears, I’ll be ready to follow my audience wherever they go. It’s all about adapting and staying connected.” Ultimately, if you want to be able to continue to watch your favorite content creator on TikTok you must find out which one of these platforms they are most likely going to switch over to.